微信支付的风险及安全策略的研究(附调查问卷)
微信支付的风险及安全策略的研究(附调查问卷)(任务书,论文15000字)
摘 要
网上购物现象越来越普遍,传统的银行支付已经不能满足电子商务的发展需求,以微信支付为代表的第三方支付平台迅速发展,但是其支付手段也存在相应的风险问题。通过层次分析法对微信支付总体风险进行分析评价,建立微信支付总体风险评价指标体系,提出安全防范策略,并通过案例分析对微信使用者提出安全防范措施。结果表明:技术风险、信用风险、法律风险、操作风险和智能终端安全风险为微信支付的风险关键点;其中准则层中操作风险的不安全网络环境指标为影响安全策略最重要的因素,而准则层中信用风险的买家失信风险指标为影响安全策略最小的因素;最后,利用问卷调查法,以南京工业大学学生使用微信支付为例验证结论。
关键词:移动支付 微信支付 风险 安全策略
Study on Risk and Security Strategy Of WeChat Payment
ABSTRACT
The phenomenon of online shopping is becoming more common, the traditional bank payment has been unable to meet the requirements of the development of electronic commerce. The third-party payment platform developed rapidly represented by WeChat payment, but there are the corresponding risk problems of the means of payment. Through the analytic hierarchy process (AHP) , the overall risk assessment of WeChat payment is analyzed, the overall risk evaluation index system of WeChat payment is established, and the safety strategies are put forward, in the end, WeChat user security measures are put forward by the case analysis. The results show that the technical risk, credit risk, legal risk, operation risk and intelligent terminal security risks for WeChat payment are the risk points. In special, unsafe network environment index from the operation risk is the most important factors affecting the security policy in the rule layer, while the buyer breach risk index from the credit risk is the minimum factors influencing the security policy in the criterion layer; finally, by the method of questionnaire, the case of students in Nanjing Tech University using WeChat payment is studied to verify the conclusion.
[资料来源:www.doc163.com]
Key Words: Mobile payment; WeChat payment; Risk; Security policy
目 录
摘 要 I
ABSTRACT II
第一章 绪论 1
1.1研究背景 1
1.2研究现状、目的和意义 2
1.2.1研究现状 2
1.2.2研究目的和意义 3
1.3本文的主要内容 4
第二章 移动支付与风险管理理论概述 6
2.1移动支付的定义 6
2.1.1国外移动支付的发展 7
2.1.2国内移动支付的发展 7
2.2中国主要的移动支付市场 8
2.3 风险管理理论 9
2.4 小结 9
第三章 微信支付的风险分析与评价 10
3.1微信支付的业务流程及风险关键点 10
3.1.1支付流程 10
3.1.2风险关键点分析 11
3.2基于层次分析法的微信支付风险评价 12 [来源:http://Doc163.com]
3.2.1建立层次分析结构模型 13
3.2.2构造判断矩阵 13
3.2.3单一准则下的相对权重与判断矩阵的一致性检验 15
3.3微信支付的安全策略分析 17
3.4小结 18
第四章 案例分析 19
4.1南京工业大学学生微信支付的基本情况及选择原因 19
4.2南京工业大学学生微信支付的风险评价 22
4.3南京工业大学学生微信支付的安全策略分析 22
4.4小结 23
第五章 总结与研究展望 24
5.1总结 24
5.2本文贡献 24
5.3未来研究方向 25
参考文献 26
附 录 28
致 谢 30